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Bright Starts

2-in-1 Silly Sunburst Activity Gym

and Saucer

Fun Comes First!™ This is baby's moment to shine! Bright Starts™ 2-in-1 Silly Sunburst Activity Gym & Saucer™ is two products in one that grows with your baby - from an activity mat to an activity saucer! This saucer has an amazing toy bar that entertains baby with a dancing light show that offers three modes: lights only (when you need a little quiet), baby-activated mode responds to baby's movements, or switch to continuous lights and music for up to 20 minutes. The light bar attaches to the play mat to become an engaging play gym, and then transfers to the activity table to become a saucer full of back yard-themed fun. The multi-colored toy bar includes 2 character toys and the cheery sun character offers a back lit mirror for self-discovery and cheeks that light up and flash to the music. The tray table offers plenty of activities to keep little hands busy, including a ladybug roller drum with fun textures and beads, a frog popper with beads that spin, a friendly turtle with beads and holographic spinning paddle, a leaf-shaped teether, and a bug-eyed bead chaser. The saucer adjusts to 3 positions to keep baby comfy as he or she grows, and the seat rotates 360 degrees so baby can easily reach every toy with ease. 4 link loops allow you to add additional toys to keep the fun going. Seat & built in storage tray are both easy to clean. This activity gym & saucer combo is packed with grow-with-me value and fun under the sun!

Lights Lights Baby...

This project was a fun one.  The Toy Division had just come up with a pretty unique line of toys that all centered around mesmerizing light shows and I knew I wanted to create an entertainer that complemented them.  As a result, I explored and researched many different options of potential lighting effects.  Eventually, we decided to go in the direction of a big show stopper style light bar that was not only visually impressive, but wildly fun for baby. It was only an added bonus that I created a grow with me feature, so that toy bar could detach and become a focal point for babies on a play gym.

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CAD built in Autodesk Alias Studio (toys only). Platform designed by Home ID team.

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Evolution of design and features. All renders created in Bunkspeed. Seat pad artwork created by in house fashion team.

Lots of fun interactive toys

When it comes to designing for an infant entertainer, the goal is to always create as many unique toys with interactive play patterns as possible.  In addition, I always try to include age-appropriate, tried, and true features, such as mirrors, rattles, teethers, and spinners, with every platform.

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Prototype Images

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© 2017 by Matt Gunter

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